Dirty buildings cost you customers
Your place of business is a huge part of your customer experience, and a dirty building costs you customers. When was the last time you visited a place that was dirty? A place with sticky floors and dusty lampshades? Did you want to go there again? Of course not! People do not like dirty places.
In fact, people avoid places that are not clean. (Be honest: did you almost avoid this blog post because of the gross picture?)
The dirty restaurant with great food
This restroom floor is disgusting, and I would avoid coming back to this place because of it
I live near Oklahoma City. There used to be a restaurant here that I loved. It had great food. Unique food. Unfortunately, it was often empty. We’d take friends to eat there and they’d always say, “It was OK”.
At the time, I couldn’t understand why they didn’t like it, but now that I look back, I do. The problem was simple: it was dirty and people don’t like dirty places. The baseboards were caked with grease and grime. The walls were gross. The carpet was dirty.
While I was willing to eat there despite the nastiness, most other people were not. This restaurant is now closed. It had a good product, but that wasn’t enough. It eventually shut down because people avoid dirty places. Your excellent product will be seen as mediocre if the customer feels gross at your place of business.
Is your workplace dirty? Have you lost customers because it’s not clean? If you haven’t yet, you will, because a dirty building costs you customers. This is something you should think about.
